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Old Spice Returns

You can’t say “I’m on a horse” these days without someone cracking up and sharing their own Old Spice ad discovery moment with you.  It is possible that ad belongs in one of the Top 10 viral moments of 2011.  Well the makers of Old Spice are not sitting on their laurels with this one.  It being the Christmas season and everyone looking to cash in on the good ol’ shopping feelings of the season, Old Spice is back with ‘MANta Claus’.  The verdict’s still out on whether the concept has not been flogged to death but my guess is that there’s still a little juice in there that makes you want to check it out.


About BRENTT Consulting

BRENTT Consulting is a market research firm founded in 2005, which provides world class consumer and industry research services exclusively to SME clients and high value entrepreneurs. We have a proven track record and have consistently delivered first class services to our valued clients. We also build tailor-made strategies and services to appropriately suit each client.


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