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Can’t Get Enough of Mad Men?

Publisher Taschen recently released a book showcasing the ads of the “Mad Men era”.  Marketing and advertising really came alive during that era and it’s interesting to see the evolution of the American advertising industry.  Mad Men has so much in common with the Nigerian workplace now, so maybe there are some parallels between how consumerism was sold to that public and how consumerism is currently finding its footing in Nigeria (and continent wide).  Some pictures:



About BRENTT Consulting

BRENTT Consulting is a market research firm founded in 2005, which provides world class consumer and industry research services exclusively to SME clients and high value entrepreneurs. We have a proven track record and have consistently delivered first class services to our valued clients. We also build tailor-made strategies and services to appropriately suit each client.


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