Ever wondered if there’s a method to all this twitter madness? So have we! Twitter’s still a relatively new medium but what are the strategies that could increase consumer engagement? Facebook’s been recently trying to woo advertisers by unleashing presentations on maximizing presence on it’s platform but Twitter has relatively been mum. Oh, there are tons of Twitter analytics apps and websites but it is true that the easier such information is to digest, the better for marketers looking to use the tool. Buddy Media, a company focused on social media marketing, has recently released a study to help with just that. Some key findings below (download the whole report here).
One caution: how can the best days for your industry automatically be assumed to be weekends? Don’t take THIS advice kids. Weekday tweeting has been shown to be most effective and in Nigeria one can imagine more so.